Now a days, there are lot of coupon sites found around. Most of them (which provide the quality results and value for money, but of course) are earning a handsome amount and doing pretty well.
In today’s time when the consumers are going more and more digital, they are searching for the online offers to decide what to buy and from where. They are keen to find the incentive or rewards during the process to search for special offers, royalty rewards or royalty points and of course the discount coupons associated with the offers. The entire segment became around a trillion dollar economy! It makes us to believe that why the companies are keen to try their luck in this segment of economy. As more than 50% of Internet websites are doing a type of commerce and advertizements, offers, rewards and coupons have a large share in the same.
Recently we shared a coupon site acquisition news to you and the time come again in very short span. This time the acquirer is the Internet giant Google, which makes the news even interesting. Zave Networks, a venture started in 2006 is acquired by Google. In the official announcement Zave Networks mentioned “When we had the opportunity to join Google, we felt it was the perfect fit for our company and the perfect opportunity to rapidly drive the deployment and use of our platform to the next level.”
Zavers provides the digital coupons (zavers.com is a part of zavenetworks.com venture). They promote to go paperless and save trees as a marketing mantra. Now as Google have acquired the same, we definitely will be seeing great promotional efforts for the site and look forward to the features they will be offering.